Trendy, purple toothpaste endorsed by Kim Kardashian launches in UK (but it only costs £6 a…

Trendy, purple toothpaste endorsed by Kim Kardashian launches in UK (but it only costs £6 a…

Australian brand Hismile claims one of its products, a purple foam brushed onto the teeth, can ‘colour correct’ teeth in the same way purple shampoo helps tone down brassy hair tones.’

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